Ownership is the New Black works to close the racial wealth gap by uplifting and amplifying stories that promote Black ownership as a lifestyle.

We do this by celebrating current Black owners, educating the next generation of owners, and activating local communities.

Welcome to

Ownership is the New Black

EXPLORE OUR IMPACT

BLACK THEN

At the end of 1863, Black Americans owned half of 1 percent of the wealth in America.

BLACK NOW

Today, more than 150 years later, Black Americans own just over 1.5 percent of the wealth in America. The racial wealth gap not only stymies the progress of Black America but also limits the US economy by approximately $1 trillion to $1.5 trillion annually.

“Systemic racism is a yoke that drags on the American economy.” – Raphael Bostic, President, and CEO of the Federal Reserve Bank of Atlanta

THE NEW BLACK

Inclusive opportunity and ownership are the new Black. We are dedicated to investing in you and Black wealth. Ownership is the practice of growing financial literacy through education and resources. We want to see more Black Americans attending college, owning stock, running successful businesses, purchasing homes, and investing back into our community. Ownership starts with you.